University of Oulu

Haque, Md Sanaul; Isomursu, Minna; Kangas, Maarit; Jämsä, Timo (2018) Measuring the influence of a persuasive application to promote physical activity. In: R. Orji, M. Kaptein, J. Ham, K. Oyibo, J. Nwokeji (eds.): Proceedings of the Personalization in Persuasive Technology Workshop, Persuasive Technology 2018, Waterloo, Canada, 17-04-2018, published at

Measuring the influence of a persuasive application to promote physical activity

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Author: Haque, Md Sanaul1; Isomursu, Minna2,3; Kangas, Maarit1,4;
Organizations: 1Research Unit of Medical Imaging Physics and Technology , University of Oulu, Finland
2INTER ACT Research Group , University of Oulu , Finland
3IT University of Copenhagen, Denmark
4Medical Research Center Oulu, Oulu University Hospital and University of Oulu, Finland
5Diagnostic Radiology, Oulun University Hospital, Finland
Format: article
Version: published version
Access: open
Online Access: PDF Full Text (PDF, 0.8 MB)
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Language: English
Published: RWTH Aachen University, 2018
Publish Date: 2018-06-28


A fundamental challenge for employees in the office environment is the difficulty of being physically active. The long-term effect of physical inactivity can lower work effectiveness and cause health problems. The non-substantial indication from recent research suggests that persuasive techniques can create a significant impact on motivating people. This study investigates the overall influence of using a persuasive application in promoting physical activity in the workplace, such as office environment. To motivate individuals for healthier behaviour, we implemented and tested an application incorporating Self Determination Theory (SDT). We conducted an eight week long usability evaluation of the application, using the UTAUT model. The questionnaires were based on the factors: Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Conditions, Behavioural Intention, and Use Behaviour. We found that our persuasive application was satisfactory to motivate users for physical activity promotion.

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Series: CEUR workshop proceedings
ISSN: 1613-0073
ISSN-E: 1613-0073
ISSN-L: 1613-0073
Pages: 43 - 57
Host publication: Proceedings of the Third International Workshop on Personalization in Persuasive Technology (PPT 2018), Waterloo, Canada, April 16, 2018
Host publication editor: Orji, Rita
Kaptein, Maurits
Ham, Jaap
Oyibo, Kiemute
Nwokeji, Joshua
Conference: International Workshop on Personalization in Persuasive Technology
Type of Publication: A4 Article in conference proceedings
Field of Science: 113 Computer and information sciences
3142 Public health care science, environmental and occupational health
Copyright information: Copyright © by the paper’s authors. Copying permitted for private and academic purposes.