University of Oulu

Xu, Yueqiang; Turunen, Marja; Ahokangas, Petri; Mäntymäki, Matti; Heikkilä, Jukka (2018) Contextualized business model : the case of experiential environment and AI. In: 2nd Business Model Conference, June 6-7, 2018, Florence, Italy. Business Model Community.

Contextualized business model : the case of experiential environment and AI

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Author: Xu, Yueqiang1; Turunen, Marja2; Ahokangas, Petri1;
Organizations: 1Martti Ahtisaari Institute, Oulu Business School, University of Oulu Pentti Kaiteran katu 1, P.O. Box 4600, FI-90014 Oulu, Finland
2Turku School of Economics, Information Systems Science, Department of Management and Entrepreneurship, University of Turku FI-20014 University of Turku, Finland
Format: abstract
Version: published version
Access: open
Online Access: PDF Full Text (PDF, 0.6 MB)
Persistent link: http://urn.fi/urn:nbn:fi-fe201903077370
Language: English
Published: Business Model Community, 2018
Publish Date: 2019-03-07
Description:

Abstract

Business model literature has evolved around descriptions of legal entities, which is not sufficient to describe the business ecosystem as an experiential and living entity. This paper proposes a new business model, the contextualized business model (CBM) for an experiential, empathic and digital ecosystem empowering artificial intelligence.

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Pages: 1 - 7
Host publication: 2nd Business Model Conference, June 6-7, 2018, Florence, Italy
Conference: Business Model Conference
Field of Science: 512 Business and management
Subjects:
Copyright information: © 2018 The Authors and Business Model Community.