University of Oulu

Härkönen, J., Belt, P., Möttönen, M., Kess, P., Haapasalo, H. (2009) Analysing telecom companies using the Toyota NPD model. International Journal of Mobile Communications, 7(5), 544-561. doi:10.1504/IJMC.2009.024392

Analysing telecom companies using the Toyota NPD model

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Author: Härkönen, Janne1; Belt, Pekka1; Möttönen, Matti1;
Organizations: 1Department of Industrial Engineering and Management, University of Oulu, Finland, P.O. Box 4610, FI-90014 University of Oulu, Finland
Format: article
Version: accepted version
Access: open
Online Access: PDF Full Text (PDF, 0.3 MB)
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Language: English
Published: Inderscience, 2009
Publish Date: 2020-02-10


The telecom sector is facing great challenges in its New Product Development (NPD) as products are getting increasingly complicated and customer segments more fragmented. This study uses a benchmark from the automotive industry to obtain ideas for improving NPD and requirements management in the telecom sector. Toyota was chosen as the benchmark as the automotive industry has been a large volume, mature and competitive business sector, and Toyota has been successful in streamlining its business processes and in meeting customer needs. The study clarifies the similarities and the main differences between interviewed telecom companies and NPD practices at Toyota.

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Series: International journal of mobile communications
ISSN: 1470-949X
ISSN-E: 1741-5217
ISSN-L: 1470-949X
Volume: 7
Issue: 5
Pages: 544 - 561
DOI: 10.1504/IJMC.2009.024392
Type of Publication: A1 Journal article – refereed
Field of Science: 222 Other engineering and technologies
Copyright information: © 2009 Inderscience Publishers. The final authenticated version is available online at