University of Oulu

Olaleye, Sunday; Ukpadi, Dandison; Mogaji, Emmanuel (2020) Public vs private universities in Nigeria : market dynamics perspective. In: Mogaji, E. (Ed.), Maringe, F. (Ed.), Hinson, R. (Ed.). Understanding the Higher Education Market in Africa.(Chapter 2; pp. 19-36), London: Routledge, https://doi.org/10.4324/9780429325816

Public vs private universities in Nigeria : market dynamics perspective

Saved in:
Author: Olaleye, Sunday1; Ukpadi, Dandison2; Mogaji, Emmanuel3
Organizations: 1University of Oulu, Finland
2University of Jyväskylä, Finland
3University of Greenwich, United Kingdom
Format: article
Version: accepted version
Access: embargoed
Persistent link: http://urn.fi/urn:nbn:fi-fe202003107740
Language: English
Published: Routledge; Taylor & Francis Group, 2020
Publish Date: 2021-09-06
Description:

Abstract

Due to the scarcity of literature on developing countries of Africa, there is a need for a conceptual paper on the market dynamics perspective of the Nigerian public and private universities. The price signal influences the two-tier universities’ growth. This signal has a different impact on its stakeholders. This study intends to examine the market dynamics of public and private universities in Nigeria. It aims to ascertain how price signal affects the Nigerian public and private universities market and the distinct factors that differentiate the public from private universities in the Nigerian context. The study conducted a literature review to identify the external and internal influences of public and private universities in Nigeria. The present study contributes to and broadens the knowledge of higher education in the country, explicitly highlighting the market dynamics caused by the demand and supply of higher education. Likewise, it offers practical implications for administrators, managers, and researchers with interest in higher education marketing. The study discusses its limitation and proposed future studies.

see all

ISBN: 978-0-429-32581-6
ISBN Print: 978-0-367-34438-2
Issue: Chapter 2
Pages: 19 - 36
DOI: 10.4324/9780429325816
OADOI: https://oadoi.org/10.4324/9780429325816
Host publication: Understanding the Higher Education Market in Africa
Host publication editor: Mogaji, Emmanuel
Maringe, Felix
Hinson, Robert Ebo
Type of Publication: A3 Book chapter
Field of Science: 113 Computer and information sciences
Subjects:
Copyright information: © 2020 The Authors. This is an Accepted Manuscript of a book chapter published by Routledge in Understanding the Higher Education Market in Africa on 6 March 2020, available online: https://doi.org/10.4324/9780429325816