University of Oulu

Shevchuk, N. & Oinas-Kukkonen, H. (2019). Increasing Intention to Adopt Green IS with Persuasive Systems Design: Case JouleBug Mobile Application. In A. Siarheyeva, C. Barry, M. Lang, H. Linger, & C. Schneider (Eds.), Information Systems Development: Information Systems Beyond 2020 (ISD2019 Proceedings). Toulon, France: ISEN Yncréa Méditerranée.

Increasing intention to adopt green IS with persuasive systems design : case JouleBug mobile application

Saved in:
Author: Shevchuk, Nataliya1; Oinas-Kukkonen, Harri1
Organizations: 1University of Oulu, Oulu, Finland
Format: article
Version: published version
Access: open
Online Access: PDF Full Text (PDF, 0.2 MB)
Persistent link:
Language: English
Published: The Association for Information Systems (AIS), 2019
Publish Date: 2020-11-30


Growing importance of sustainability resulted in increasing interest in ecologically related issues in Information Systems (IS) research. Ubiquitous technology unavoidably influences people’s lives. Among other tools, persuasive systems have been used to evoke behavioral change to reach desired outcomes, e.g. increased consumer loyalty, higher health awareness, or sustainable behaviors. This paper examines how perceived persuasiveness and attitude towards IS encourage intention to adopt Green IS. To test these influences, we construct a research model and conduct a survey, based on a mobile application JouleBug, a social digital platform for engaging in sustainable behavior. Overall, the results of the PLS-SEM analysis support that both perceived persuasiveness and attitude statistically significantly impact intention to adopt Green IS, whereas perceived persuasiveness is influenced by primary task support, and attitude is influenced by social affirmation and perceived effectiveness, meanwhile, dialogue support influences both primary task support and social support.

see all

ISBN Print: 978-2-9571876-0-7
Pages: 1 - 12
Host publication: Information Systems Development: Information Systems Beyond 2020 (ISD2019 Proceedings) August 28-24, 2019 Toulon, France
Host publication editor: Siarheyeva, A.
Laville, A.
Pérocheau, G.
Barry, C.
Lang, M.
Linger, H.
Schneider, C.
Conference: International Conference on Information Systems Development
Type of Publication: A4 Article in conference proceedings
Field of Science: 113 Computer and information sciences
Copyright information: © AIS 2020. Self-archived here with the permission by the publisher. Version of Record can be found online here: