University of Oulu

Xu, Y., Kemppainen, L., Ahokangas, P., & Pikkarainen, M. (2020). Opportunity complementarity in data-driven business models. Journal of Business Models, 8(2): 92-100.

Opportunity complementarity in data-driven business models

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Author: Xu, Yueqiang1; Kemppainen, Laura1; Ahokangas, Petri1;
Organizations: 1Martti Ahtisaari Institute, Oulu Business School, University of Oulu, Finland
2Research Unit of Medical Imaging, Physics and Technology, University of Oulu, Finland
Format: article
Version: published version
Access: open
Online Access: PDF Full Text (PDF, 0.3 MB)
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Language: English
Published: Aalborg University, 2020
Publish Date: 2020-12-22


Business model literature has been focused on value co-creation and co-capture logic in understanding business models in the ecosystem. To understand the “Ex Ante” source of ecosystem-based value creation/capture, this paper proposes opportunity complementarity as a key antecedent and construct for the ecosystem-based value creation and capture in data-driven business ecosystems.

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Series: Journal of business models
ISSN: 2246-2465
ISSN-E: 2246-2465
ISSN-L: 2246-2465
Volume: 8
Issue: 2
Pages: 92 - 100
DOI: 10.5278/ojs.jbm.v8i2.3535
Type of Publication: A1 Journal article – refereed
Field of Science: 512 Business and management
Copyright information: © 2020 The Authors. Articles published in Journal of Business Models follow the license Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0).