University of Oulu

Golgeci, I., Ali, I., Bozkurt, S., Gligor, D.M. and Arslan, A. (2022), "The impact of corporate support programs on environmental and social innovation: empirical insights from the food and beverage industry", International Journal of Operations & Production Management, Vol. 42 No. 7, pp. 898-929. https://doi.org/10.1108/IJOPM-10-2021-0640

The impact of corporate support programs on environmental and social innovation : empirical insights from the food and beverage industry

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Author: Gölgeci, Ismail1; Ali, Imran2; Bozkurt, Sıddık3;
Organizations: 1Aarhus University, Herning, Denmark
2School of Business and Law, Central Queensland University–Melbourne Campus, Melbourne, Australia
3Osmaniye Korkut Ata Universitesi, Osmaniye, Turkey
4Department of Marketing, University of Mississippi, Oxford, Mississippi, USA and University of North Texas, Denton, Texas, USA
5Department of Marketing, Management and International Business, University of Oulu, Oulu, Finland
Format: article
Version: accepted version
Access: open
Online Access: PDF Full Text (PDF, 0.5 MB)
Persistent link: http://urn.fi/urn:nbn:fi-fe2022062950561
Language: English
Published: Emerald, 2022
Publish Date: 2022-06-29
Description:

Abstract

Purpose: The purpose of this paper is to analyze the influence of corporate support programs on managers’ environmental and social innovation behaviors. To offer a more comprehensive understanding of these relationships, the moderating role of technological reflectiveness and business moral values is also accounted for.

Design/methodology/approach: A scenario-based experimental study to test the impact of corporate support programs on environmental and social innovation behaviors is also adopted. After running a pretest to verify the effectiveness of alternative scenarios through 100 respondents with managerial experience residing in the UK and EU countries, we collected data from a sample of 220 senior managers of firms from the Australian food and beverage industry for the main study. One-way analysis of variance (ANOVA) with Dunnett’s test to investigate direct relationships and the PROCESS Model to test the moderating role of technological reflectiveness and business moral values were used.

Findings: The findings reveal time provision, budget provision and advice provision as salient forms of corporate support programs that positively impact managers’ environmental and social innovation behaviors. It is found that technological reflectiveness positively moderates the link between time provision and managers’ social innovation behavior and negatively moderates the link between advice provision and managers’ social innovation behavior. Furthermore, it is found that business moral values positively moderate the relationships between time and budget provisions and managers’ environmental innovation behavior and between budget and advice provisions and managers’ social innovation behavior.

Originality/value: The authors contribute to innovation and operations management research by adopting a behavioral operations management perspective and empirically analyzing the influences of managers’ technological reflectiveness and business moral values on the relationship between organizational corporate support programs and managers’ environmental and social innovation behavior in the context of the food and beverage industry.

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Series: International journal of operations & production management
ISSN: 0144-3577
ISSN-E: 1758-6593
ISSN-L: 0144-3577
Volume: 42
Issue: 7
Pages: 898 - 929
DOI: 10.1108/IJOPM-10-2021-0640
OADOI: https://oadoi.org/10.1108/IJOPM-10-2021-0640
Type of Publication: A1 Journal article – refereed
Field of Science: 512 Business and management
Subjects:
Copyright information: © 2022, Emerald Publishing Limited. The final authenticated version is available online at https://doi.org/10.1108/IJOPM-10-2021-0640.