University of Oulu

Mämmelä, J., Mustonen, E., Härkönen, J., Pakkanen, J., & Juuti, T. (2022). Productization as a link to combining product portfolio management and product family development. Procedia CIRP, 109, 25–30.

Productization as a link to combining product portfolio management and product family development

Saved in:
Author: Mämmelä, Janne1; Mustonen, Erno1; Härkönen, Janne1;
Organizations: 1University of Oulu, Pentti Kaiteran katu, Oulu FI-90014, Finland
2Tampere University, Kalevantie 4, Tampere FI-33014, Finland
Format: article
Version: published version
Access: open
Online Access: PDF Full Text (PDF, 0.8 MB)
Persistent link:
Language: English
Published: Elsevier, 2022
Publish Date: 2022-10-31


In R&D many disciplines focus on different aspects of managing the product life cycle. Generally, the focus can be divided into technical aspects and business aspects. Combining these two views, and research areas can be beneficial in the context of productization. Productization links to the concept of product structure and relates to modelling of the offering according to a consistent product structure, commercially and technically. The goal of this research is to identify how a business-specific product structure can be formed and should be managed to maximize the value of the offering. This study uses a literature review for defining the current state of product portfolio management (PPM) and product family development (PFD) concepts with linkages to productization. As a result, this study presents similarities and differences between PPM and PFD through the productization lens. A suggestion of combining the best practices of both approaches is demonstrated through an illustrative case study. Also, proposals for future research are presented. The main contribution involves indicating that effective PPM requires a business-specific physical product structure and partitioning logic. The benefits of PPM can only be truly captured through applicable product structure. Therefore, PFD is recommended to be used in designing product portfolio related technical aspects. PPM is applied for management purposes with the support of a defined product structure.

see all

Series: Procedia CIRP
ISSN: 2212-8271
ISSN-E: 2212-8271
ISSN-L: 2212-8271
Volume: 109
Pages: 25 - 30
DOI: 10.1016/j.procir.2022.05.209
Host publication: 32nd CIRP Design Conference (CIRP Design 2022) : design in a changing world
Host publication editor: Anwer, Nabil
Conference: CIRP Design Conference
Type of Publication: A4 Article in conference proceedings
Field of Science: 214 Mechanical engineering
222 Other engineering and technologies
Copyright information: © 2022 The Authors. Published by Elsevier B.V. This is an open access article under the CC BY-NC-ND license ( Peer-review under responsibility of the scientific committee of the 32nd CIRP Design Conference.