University of Oulu

Hurmelinna-Laukkanen, P., & Yang, J. (2022). Long-lasting appropriation success of an innovation? A comparative case study of bayer’s aspirin and roundup. International Journal of Innovation Management, 26(09), 2240029.

Long-lasting appropriation success of an innovation? : a comparative case study of Bayer’s Aspirin and Roundup

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Author: Hurmelinna-Laukkanen, Pia1; Yang, Jialei1
Organizations: 1Oulu Business School, University of Oulu, P.O. Box 8000, FI-90014 Oulu, Finland
Format: article
Version: accepted version
Access: embargoed
Persistent link:
Language: English
Published: World Scientific, 2022
Publish Date: 2023-10-19


Changes such as expiring patents and shifting environments challenge a firm trying to reach long-lasting appropriation success of an innovation. To understand how appropriation can be continued over time, this study investigates and compares Bayer’s two innovations, Aspirin medicine and Roundup herbicide. Whereas for the first, appropriation success has been continued through decades, for the latter, such a continuum has not realised. Our findings suggest that long-lasting appropriation success lies in adjusting the appropriation strategy by identifying the most substantial appropriability premises for innovation (appropriability mechanisms and complementary assets) and the ways to use them in different situations, paying specific attention to the shifting appropriability conditions. For long-term success, it is critical for firms to recognise that isolating appropriability mechanisms and complementary assets can have varied and distinctive implications depending on the pertinent contextual factors at innovation level and to strategise accordingly.

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Series: International journal of innovation management
ISSN: 1363-9196
ISSN-E: 1757-5877
ISSN-L: 1363-9196
Volume: 26
Issue: 9
Article number: 2240029
DOI: 10.1142/s1363919622400291
Type of Publication: A1 Journal article – refereed
Field of Science: 512 Business and management
Copyright information: © World Scientific Publishing Company Electronic version of an article published as International Journal of Innovation Management, 26(09), 2240029.