University of Oulu

Empiirinen viitekehys viraalimarkkinointikampanjoiden suunnitteluun ja arviointiin sosiaalisessa mediassa

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Author: Leppilahti, Samuli
Organizations: 1University of Oulu, Oulu Business School, Department of Marketing, Marketing
Format: ebook
Version: published version
Access: restricted
Persistent link: http://urn.fi/URN:NBN:fi:oulu-201404241306
Language: Finnish
Published: Oulu : S. Leppilahti, 2014
Publish Date: 2014-04-28
Physical Description: 155 p.
Thesis type: Master's thesis
Tutor: Koivumäki, Timo
Pohjosenperä, Timo
Reviewer: Koivumäki, Timo
Pohjosenperä, Timo
Subjects:
Copyright information: This thesis' fulltext and abstract availability is restricted and they are only accessible from certain Jultika-workstations on the library premises.