University of Oulu

Markenidentität von Lidl — zwischen Standardisierung und Differenzierung : eine Analyse von Fernsehwerbespots in Finnland, Deutschland und Grossbritannien

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Author: Nissi, Emilia1
Organizations: 1University of Oulu, Faculty of Humanities, German Philology
Format: ebook
Version: published version
Access: restricted
  Theses with restricted access are only available for reading on the e-thesis workstations.
Persistent link: http://urn.fi/URN:NBN:fi:oulu-201505261681
Language: German
Published: Oulu : E. Nissi, 2015
Publish Date: 2015-06-01
Thesis type: Master's thesis
Tutor: Selkälä, Satu
Schmitt, Gerhard
Reviewer: Selkälä, Satu
Schmitt, Gerhard
Subjects:
Copyright information: © Emilia Nissi, 2015. This publication is copyrighted. You may download, display and print it for your own personal use. Commercial use is prohibited.