University of Oulu

Customer experience management in digital channels with marketing automation

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Author: Mattila, Juho1
Organizations: 1University of Oulu, Faculty of Information Technology and Electrical Engineering, Department of Information Processing Science, Information Processing Science
Format: ebook
Version: published version
Access: restricted
  Theses with restricted access are only available for reading on the e-thesis workstations.
Persistent link: http://urn.fi/URN:NBN:fi:oulu-201505291717
Language: English
Published: Oulu : J. Mattila, 2015
Publish Date: 2015-06-01
Physical Description: 30 p.
Thesis type: Bachelor's thesis
Tutor: Kinnula, Marianne
Subjects:
Copyright information: © Juho Mattila, 2015. This publication is copyrighted. You may download, display and print it for your own personal use. Commercial use is prohibited.