University of Oulu

Virtual lead user communities as co-creators in company innovation process in B2C markets

Saved in:
Author: Laitio, Anna1
Organizations: 1University of Oulu, Oulu Business School, Department of Marketing, Marketing
Format: ebook
Version: published version
Access: restricted
  Theses with restricted access are only available for reading on the e-thesis workstations.
Pages: 37
Persistent link: http://urn.fi/URN:NBN:fi:oulu-201905252110
Language: English
Published: Oulu : A. Laitio, 2019
Publish Date: 2019-05-27
Thesis type: Bachelor's thesis
Subjects:
Copyright information: © Anna Laitio, 2019. This publication is copyrighted. You may download, display and print it for your own personal use. Commercial use is prohibited.