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Asiakaskokemuksen parantaminen digitaalisen sisältömarkkinoinnin avulla asiakaspolulla : tapaus Kaleva |
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| Author: | Pekkala, Pauliina1 |
| Organizations: |
1University of Oulu, Oulu Business School, Department of Marketing, Marketing |
| Format: | ebook |
| Version: | published version |
| Access: | restricted |
| Theses with restricted access are only available for reading on the e-thesis workstations. | |
| Pages: | 102 |
| Persistent link: | http://urn.fi/URN:NBN:fi:oulu-201906052402 |
| Language: | Finnish |
| Published: |
Oulu : P. Pekkala,
2019
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| Publish Date: | 2019-06-11 |
| Thesis type: | Master's thesis |
| Tutor: |
Koivumäki, Timo |
| Reviewer: |
Ulkuniemi, Pauliina Koivumäki, Timo |
| Subjects: | |
| Copyright information: |
© Pauliina Pekkala, 2019. This publication is copyrighted. You may download, display and print it for your own personal use. Commercial use is prohibited. |