Finding the right revenue logic for digital platform |
|
Author: | Ylilehto, Jarno1 |
Organizations: |
1University of Oulu, Oulu Business School, Bachelor's Programme in Economics and Business Administration |
Format: | ebook |
Version: | published version |
Access: | open |
Online Access: | PDF Full Text (PDF, 0.7 MB) |
Pages: | 37 |
Persistent link: | http://urn.fi/URN:NBN:fi:oulu-201912143263 |
Language: | English |
Published: |
Oulu : J. Ylilehto,
2019
|
Publish Date: | 2019-12-16 |
Thesis type: | Bachelor's thesis |
Description: |
Abstract The purpose of my bachelor thesis is to find the right revenue logic for a digital platform. The research pays attention to what are the main aspects of the digital platform’s success and gives an empirical model of how a Finnish machinery company has implemented its revenue logic for its digital platform. see all
|
Subjects: | |
Copyright information: |
© Jarno Ylilehto, 2019. This publication is copyrighted. You may download, display and print it for your own personal use. Commercial use is prohibited. |