University of Oulu

Creating a lifestyle brand for outdoor clothing through storytelling

Saved in:
Author: Rahkamaa, Saara1
Organizations: 1University of Oulu, Oulu Business School, Department of Marketing, Marketing
Format: ebook
Version: published version
Access: restricted
  Theses with restricted access are only available for reading on the e-thesis workstations.
Pages: 65
Persistent link: http://urn.fi/URN:NBN:fi:oulu-202005212089
Language: English
Published: Oulu : S. Rahkamaa, 2020
Publish Date: 2020-05-22
Thesis type: Master's thesis
Tutor: Koivumäki, Timo
Reviewer: Ulkuniemi, Pauliina
Koivumäki, Timo
Subjects:
Copyright information: © Saara Rahkamaa, 2020. This publication is copyrighted. You may download, display and print it for your own personal use. Commercial use is prohibited.